Managing Common Cybersecurity Risks For In-Office, Hybrid & Remote Workers
There are numerous ways a cybercriminal may infiltrate a company. One of the top ways to breach data is through phishing. What is phishing? Essentially, …
Marketing
Marketing Advice to Help Your Business Thrive
Trying to market a small business can be a daunting task. Thankfully, there are a few marketing tips to help you achieve your dreams of …
Strategies to Help You with Social Media Branding
Social media branding is a powerful way for businesses to promote their brand on social media. With millions of your customers being on social media, …
Advantages of Digital Marketing for Your Company
Developing a Digital Marketing strategy can increase the reach of your brand. By delivering relevant, useful content related to the latest industry trends, you can …
Affiliate Marketing – How to Succeed in Affiliate Marketing
Affiliate marketing is a performance-based online business. The amount of effort it takes to build an affiliate site depends on the niche and the audience …
What are some Types of Marketing Planning?
A successful business needs effective marketing planning. This article explores the types of marketing planning, how they work, and the benefits for your business. Before …
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Social Media Management
If you’re looking for a social media strategy it can be a minefield to get the information you need. Well fortunately for you guys I’ve put together a handy guide to get you moving in the right direction. If you have any questions or you have a suggestion please don’t hesitate to get in touch.
Choose a goal that aligns to your business objectives
This is the vital first step you need to take to create a successful strategy.
Learn everything you can about your audience
Sounds obvious but without knowing your audience how can you plan?
Gather data ensuring you make better decisions
Rather than make decisions based on assumptions make them on data.
About me
Hi, I'm Gary, I've worked in marketing for 20 years and this is my blog.
I’m currently available for consulting and can work remotely or on-site depending on Covid regulations. If you have a project you would like to discuss with me please get in touch.