Marketing

Benefits of Product Demonstrations

Product demonstration (product demo) is a sales strategy where a company highlights or showcases the attributes of a product that clients may want to know …

Marketing

Marketing

Benefits of Product Demonstrations

Product demonstration (product demo) is a sales strategy where a company highlights or showcases the attributes of a product that clients may want to know …

Marketing

The Perfect Price Point — Is There Such A Thing?

There are a number of factors that customers consider when deciding to purchase a product. In addition to your product’s features and benefits, the customer …

Marketing

How to Succeed in Affiliate Marketing

When promoting an affiliate product, you’ll need to set expectations for the audience. If you promote a product you’re not sure about, your audience may …

Advertising

Can Your Brick-and-Mortar Store Benefit from Web Marketing Services?

A brick and mortar store is a conventional type of store. It is a physical or offline store where goods are available for display and …

Marketing

Innovative Ways to Use Digital Screens to Boost Your Online and Offline Sales

 It is no longer unusual for retailers to sell online as well as in physical stores. Having a presence in both marketplaces makes a lot …

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Social Media Management

If you’re looking for a social media strategy it can be a minefield to get the information you need. Well fortunately for you guys I’ve put together a handy guide to get you moving in the right direction. If you have any questions or you have a suggestion please don’t hesitate to get in touch.

Choose a goal that aligns to your business objectives

This is the vital first step you need to take to create a successful strategy.

Learn everything you can about your audience

Sounds obvious but without knowing your audience how can you plan?

Gather data ensuring you make better decisions

Rather than make decisions based on assumptions make them on data.

About me

Hi, I'm Gary, I've worked in marketing for 20 years and this is my blog.

I’m currently available for consulting and can work remotely or on-site depending on Covid regulations. If you have a project you would like to discuss with me please get in touch.

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